I just saw a new Zain ad on MBC4. It showed scenes of different people and places doing things and smiling and raising their hands.
One particular scene showed an elder man behind a counter with some scribbling on the wall with the words "GPS S 33 53 88" and I could not catch the rest.
I loaded my Google Maps and discovered that 33.5388 is the longitude of Beirut. The S was just put there to throw us off, it should have been an N.
Hidden messages in ads, I should pay more attention.